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The latest from I-COM

Blog

Covering a host of digital marketing trends, tips, and tricks along with the latest news from I-COM.

Looking for help with digital marketing? Take a look around our services and sector pages to see how we can help your business thrive online. Alternatively, give us a call on 0161 402 3170 and a member of our team will be happy to help!

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Jul 25, 2024

Why Digital Marketing for Financial Services is Important

We explore various digital marketing techniques, from social media marketing to search engine optimisation and email campaigns, providing practical tips on using these tools to enhance online sales.
Woman holding phoneJul 4, 2024

How to Improve Online Retail Sales Using Digital Marketing Strategy

We explore various digital marketing techniques, from social media marketing to search engine optimisation and email campaigns, providing practical tips on using these tools to enhance online sales.
Colleagues at a desk discussing content strategyJun 25, 2024

Why Content Marketing Is Important for B2B Marketing Strategy

In the following guide, I-COM's B2B content marketing strategists explain why content marketing is indispensable and explore how its various facets can substantially benefit businesses.
Jun 21, 2024

Pride Month Marketing Campaigns We’re Proud To Celebrate! Vote for your favourite

Join us as we take a look through the best pride campaigns of 2024 and beyond that not only celebrate pride but make an impact. Cast your vote in our poll on your favourite campaign. Happy Pride!
Jun 13, 2024

How Digital Marketing Strategy Can Help Diversify Revenue Streams

A digital marketing strategy is more than just a tool for boosting visibility - it's a critical component for diversifying revenue streams. Here, we explore how digital marketing strategies facilitate this diversification, providing a lifeline for businesses aiming to thrive in a competitive environment.
May 23, 2024

The Importance of Email Marketing in Omni-Channel Marketing

In this blog post, we explain why email marketing is important and how it fits into an omni-channel marketing approach. We discuss email marketing's benefits, its role alongside other marketing efforts, and practical tips for getting started.
May 23, 2024

Headless Versus WordPress: Which one to choose?

In the following guide, the web development experts at I-COM explain the differences between traditional and headless CMS, explaining why we moved to headless for our latest projects.
May 15, 2024

Stepping Towards Mental Wellness: The Power of Walking for Mental Health

Whether it’s a leisurely stroll during lunch break a brisk walk as part of your commute or a hike on weekends, incorporating walking into our routine can offer a multitude of benefits for our mental well-being.
May 14, 2024

How To Boost Your Brand: Digital Marketing Examples

Having an online presence is essential for brands looking to thrive. Digital marketing campaigns are built to identify and use the best opportunities for brands to enhance their visibility, allowing them to engage with a much higher percentage of their target market, ultimately driving business growth. Join I-COM as we take a look at the best marketing examples for boosting online presence
Google March 2024 core algorithm updateApr 16, 2024

Understanding Google's March 2024 Core and Spam Updates

Discover how Google's March 2024 Core and Spam Updates are transforming search with new algorithms and stringent spam policies aimed at elevating content quality and integrity. Find out what these changes mean for your SEO strategies. Click to learn more about adapting to the new search landscape.
Apr 15, 2024

Maximising the Value of Your Marketing Budget: Tips for Clients

In the world of business, marketing is an essential tool for growth and success. However, managing a marketing budget can be a challenging task, especially for clients who want to get the most out of every penny spent. To help you make the most of your marketing budget, we've compiled a list of tips that will enable you to maximise its value and achieve your business goals effectively.
Apr 12, 2024

The Biggest Legal Marketing Pain Points (and How to Overcome Them)

Today's law firms face a common question: how do law firms attract clients in this digital age? Gone are the days when traditional methods alone could fill your client roster. Digital marketing has become essential, and must blend with traditional methods to address the modern customer's needs.
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Digital Marketing Specialists

We are I-COM

Formed in 2004, we have grown to be one of Manchester's largest independent digital marketing agencies.

With a large in-house team of specialists we provide a range of digital services including web design, web development, digital marketing, SEO, branding, content marketing, PR and outreach, social media marketing and paid search marketing, we cover every digital marketing need you may have. Call on 0161 402 3170 or use the contact form to get in touch.